6 Lessons Every Local Business Can Learn from Annual Marketing Reviews
What can an annual marketing review reveal about your small business? A lot. We’re sharing six takeaways from local client reviews that sparked real growth.
Should Your Local Small Business Start an Email Newsletter? Here's What You Need to Know
You’re a small business owner offering services in your local community, and you’ve heard (maybe from us!) that it’s a really smart idea to start an email newsletter, but how do you get started? We’re here to walk you through it.
How to Do a Seasonal Review for Your Small Business (and Why It Matters)
If you’re a small business owner, your life and your work are deeply intertwined. Here’s a process we use ourselves, and recommend to help you thrive both personally and professionally!
DIY Brand Strategy: A Self-Directed Approach for Local Small Businesses
Juggling day-to-day demands can make it hard to keep your brand strategy clearly in view. Our self-paced brand strategy is designed for small business owners who value autonomy, efficiency, and a budget-friendly approach.
Partner Marketing Tips for Local Small Businesses
Are you a profitable, independently-owned small business in the Pacific Northwest struggling with brand awareness on a limited marketing budget? Partner marketing could be the answer. It’s an incredibly efficient way to generate brand awareness, build credibility and ultimately acquire (and keep) customers with little to no cash outlay.
Map Your Marketing: Aligning Promotions with the Buyer Journey for ROI
Are you finding it difficult to measure the effectiveness of your scattered marketing efforts or decide which marketing promotions to try? In this article, we recommend a strategic, journey-focused approach to eliminate wasted energy and increase the ROI of your marketing programs.
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